Parking

Towson Town Center Adds Park Assist’s M4 Smart-Sensor Camera Based Parking GuidanceTechnology

Towson Town Center is responding to customers’ complaints about parking possibilities via the implementation of the state-of-the-art technology of Park Assist in multi-deck garages designed to help drivers find and remember spots.

The color-coded parking decks and signage displays the number of open spaces in each deck, level and row. A Park Assist M4 smart-sensor camera based parking guidance system alerts customers to available parking spaces through overhead red and green lights. For a 1.2 million-square-foot mall, which has 4,400 parking spaces, is this a very desirable application.

Customers have identified parking as a major “pain point” of their shopping experience. Under the new system, time spent looking for parking fell 44 percent, while the number of drivers searching more than five minutes fell 12 percent.